Projects

Search visibility work documented as case studies. Every engagement starts with an audit and ends with measurable organic performance.

01

Kashmir Bloom

Ecommerce

Kashmir Bloom project visual
Objective
Grow organic visibility for saffron and dry fruit product pages.
SEO work
Technical audit, category architecture, product page optimisation, content clusters.
Strategy
Rebuild the category structure around commercial intent, then support each category with informational content and internal links.
Result
Organic clicks and impressions growth reported in Search Console.

42K

Organic clicks

180K

Impressions

1.8K

Keywords

Studio Practice project visual
Objective
Convert branded traffic into qualified service enquiries.
SEO work
Site architecture, service page rewrite, local profiles, WordPress speed work.
Strategy
Separate service intent from location intent, then build a landing page system that scales without duplication.
Result
Improved service page rankings and enquiry volume.

3.4x

Service page sessions

Top 3

Core service terms

0.9s

Largest paint

03

Field Notes

Publishing

Field Notes project visual
Objective
Build topical authority in a competitive editorial niche.
SEO work
Content audit, refresh programme, internal linking model, entity coverage.
Strategy
Prune thin pages, merge overlapping articles and rebuild the cluster around a single authoritative pillar.
Result
Higher average position across the refreshed cluster.

68%

Pages refreshed

2.1x

Cluster impressions

410

New queries